Certona’s AI-based real-time personalisation solutions power individualised customer experiences for over 600 top e-commerce websites in more than 70 countries. Certona’s platform delivered 73 billion personalised experiences per month and generated $6.4 billion in client revenue in 2017. The company’s Personalised Experience Management™ platform, powered by the Certona Predictive Cloud™, increases engagement and conversions by leveraging one-to-one behavioural profiling, Big Data insights and real-time predictive analytics to present individualised content, promotional offers and product recommendations across all customer touchpoints.