Meyar Sheik

CEO & Co-Founder Certona

Meyar Sheik co-founded Certona in 2004 and serves as the Chief Executive Officer. Under his guidance, the company has grown into the top omnichannel personalization provider for today’s largest brands and retailers around the world.  For the past ten years, Meyar has been focusing on applying Certona’s innovative consumer profiling, behavioral targeting and real-time personalization to generate higher conversions and more revenues on popular e-commerce sites. Meyar is a frequent industry speaker on cross-channel personalization trends and solutions.

Prior to Certona and from early 2000, Meyar was CMO and COO of WebSideStory, Inc., a leading web analytics provider (now part of Adobe). Meyar has a BS in Electrical Engineering from New York Institute of Technology and an MBA from Rochester Institute of Technology.