eTail Europe 2020

23 - 24 June, 2020

Queen Elizabeth II Conference Centre, London

Emma-Louise Veitch, Head of Customer Experience at Feelunique
Feelunique Logo

Emma-Louise Veitch


Head of Customer Experience
Feelunique

Check out the incredible speaker line-up to see who will be joining Emma-Louise.

Download The Latest Agenda

Day One: Actionable Success Strategies For Omni-Channel & Digital

Tuesday, June 23rd, 2020


4:55 PM Keeping The Customer First: UX & Design Best Practices For Retail

Emma’s role has overall responsibility for the development, implementation and management of the Customer Experience strategy for global beauty e-tailer and largest in Europe, Feelunique.


As part of this strategy, she’s implemented a successful customer insights program enabling customer-centric solutions and consistency to be driven throughout the business.

  • Knowing your audience and creating relevant and compelling content 
  • Providing adequate customer support through chat, video, FAQ’s, etc. 
  • Testing continuously to ensure ease of navigation and a frictionless UX