Clare Willetts

Clare has worked in marketing and advertising for nearly 20 years most recently as Head of Customer Experience at Virgin.  She spent the majority of her career in advertising agencies including JWT, TBWA\ and M&C Saatchi. She has run multi-channel accounts for a host of blue-chip companies including HSBC, MINI, Nissan, Pernod Ricard and Unilever to name but a few and in her previous role as Managing Partner at M&C Saatchi oversaw the relaunch campaign for NatWest. Clare has worked across the full channel mix and a wealth of sectors which gave her a grounding in all elements of the customer and brand Experience. Whilst in her role at Virgin she used these skills to oversee and implement a strategy for the Virgin brands globally to deliver fantastic experiences both in the current day and age as well as being well prepared for future.