Dean McElwee

Integrated Commercial Lead Europe eCommerce Kellogg

Dean McElwee leads the European e-commerce strategy for The Kellogg Company across its portfolio of brands and customers. His remit covers Retail E-Commerce, B2B E-Commerce and Direct to Consumer. As a 18 plus year commercial leader, Dean has a proven track record of designing and implementing innovative growth strategies that not only drive performance but also higher engagement and profit.

He has successfully led business initiatives across Sales Leadership, Retail Consulting and E-Commerce. His experience of having worked both in Africa and Europe gives him a unique insight to working with countries in various stage of business development.