eTail Europe 2020

23 - 24 June, 2020

Queen Elizabeth II Conference Centre, London

Dean McElwee, Integrated Commercial Lead Europe eCommerce at Kellogg
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Dean McElwee


Integrated Commercial Lead Europe eCommerce
Kellogg

Check out the incredible speaker line-up to see who will be joining Dean.

Download The Latest Agenda

Day One: Actionable Success Strategies For Omni-Channel & Digital

Tuesday, June 23rd, 2020


5:20 PM The Future Of E-Commerce: Mapping How The E-Commerce Market Will Evolve And What Will Be Needed To Win

In this detailed presentation, you’ll learn how omni-channel retail will evolve and what suppliers and retailers will need to do to win in this environment.

  • B2B - why it should be a key focus for wholesalers and manufacturers, getting the message and the solution right
  • D2C, - why it will evolve with a stronger focus on commercial profitability and why large multi-platform retailers will emerge
  • Learning why a data strategy is key to winning with consumers and shoppers