Thank You eTailers

You’ve had supply chain disruptions, store closures, a reduced workforce, and new telecommuting policies to deal with – and yet you’ve risen to the occasion, with guts and heart, and working around the clock to find a way for our goods to arrive. You are an inspiration. All of you.

We can’t wait until we’re back in a room, hearing your stories of drive, purpose, pride, and innovation. Please continue to look after yourselves, keep washing your hands and phoning your loved ones. We look forward to gathering with you again when it is safe to do so.

With huge thanks, and best wishes,

- The eTail Team

What is eTail Europe?

Transforming Retail. Together.

eTail is designed to help you increase the profits from your online business.
You’ll get interactive action-packed strategies, disruptive strategies, peer to peer conversations, and connections with top minds at Europe’s most successful and innovative retailers. Return to your office with hundreds of strategic takeaways (in only two days) with no commercials and no fluff. Leave the exhibition experience behind and join the eTail community at eTail Europe.

High Return On Time Invested

“eTail is one of the few conferences I try to make every year – size is robust, yet intimate, with the right balance of retailers and vendors – provides higher return on time invested.”

Jason Kang, Managing Director, Zazzle International

Our Speakers. Your 2020 Visionaries.

Over 70 speakers representing the best from Europe’s fastest growing, most disruptive and most innovative retailers. We purposely find the executives that are in trenches, sharing tactical takeaways – telling you the why, how, and what they would change next time. These forward-thinking leaders will shift your paradigms, challenge your assumptions, and spark new insights.

Actionable Content

“I really enjoyed eTail Europe. Very useful content from the speakers, some of which we have already translated into action within our business and given us food for thought in developing future strategies for our Omnichannel journey.”

Michael Durbridge, CEO, Andrew Martin

Why eTail is Rated #1

Big Picture Inspiration & Actionable Insights

At eTail Europe, you’re not going to have a tradeshow experience. Our agenda is 100% focused on your biggest challenges and opportunities, and providing detailed actionable strategies you can take back to the office. You’ll hear from CEOs, Managing Directors, CDOs, CMOs, CCOs, Directors, and Heads of from the leading European retailers – all focused on offering big picture inspiration with tactical take-aways.

Effective Networking. Every Day

14+ hours of networking are sewn into the very fabric of the eTail Europe experience. Make, build, and strengthen your relationships across the online retail community through private tastings, lunch workshops, discussion groups, cocktail hours, and breakouts. Our action-packed agenda is designed to facilitate meaningful in-person interactions, and allow you to speak “off the record” with your peers.

Interactive Learning. New Ways Of Connecting.

Don’t settle for death by PowerPoint. Take part in a wide array of interactive learning opportunities - from small group roundtables, speaker Q&A sessions, creative think-tanks, workshops and more. You will learn not only from the trailblazing speakers, but from the great minds in the audience. We make it easy for you to network and learn from each other.

Who Attends eTail Europe?


Agenda At A Glance

Tuesday, 23 June, 2020 | Day One
Actionable Success Strategies For Omni-channel and Digital

  • KEYNOTE PANEL DISCUSSION: Mapping Out The Next Ten Years
  • On The High Street: Future Retail Innovations
  • KEYNOTE PANEL DISCUSSION: Assessing The Role Of Physical
  • Stores In The Modern Retail World
  • VIP Retail Leadership Think Tank: Retailer Only
  • Invitation Only Private Lunches
  • Track A: Customer Acquisition & Globalisation
  • Track B: The Future Of Omnichannel
  • Track C: Conversion Optimisation Wins And The Customer Journey
  • Retailer-Only Roundtables
  • Women in eTail Leadership Panel & Networking Session
  • Invitation Only Private Tastings
  • eTail Europe Happy Hour Reception

Wednesday, 24 June, 2020 | Day Two
Digital Innovations That Drive Growth

  • KEYNOTE: Using Data Effectively To Solve Business Needs
  • KEYNOTE PANEL DISCUSSION: Retail Disruptors: Preparing
  • Your Business For The Future
  • Omnichannel: Enhancing Customer Engagement With New
  • Experiences And Initiatives
  • Invitation Only Think Tank
  • Invitation Only Private Lunches
  • Track A: Emerging Tech, Growth Strategies & Digital Innovation
  • Track B: Data, Analytics And Attribution
  • Track C: Customer Engagement, CX & Personalization
  • Retailer-Only Roundtables
  • Invitation Only Private Tastings

The eTail Audience

From the Europe's biggest retailers to the world's most exciting startups. From travel, beauty, arts, electronics and much more – eTail is for retailers that want world-class eCommerce. This community is one of a kind, and the perfect balance of quality, quantity, and variety.


“A very high standard of content and presentation performance. An excellent attendance from a wide, cross mix of fellow professionals also offered good networking opportunities. Extremely worthwhile.”

Stephen McCreath, Group Marketing Director, JML

Experience eTail

Each year we curate new onsite experiences to enhance your relationships and spark innovation. curated networking that you cannot get anywhere else, you'll build connections like never before. Click on the onsite events below to learn more about what’s happening at eTail.


eTail In The News

Senior editors and staff from mainstream and industry media, as well as leading industry analysts attend and cover eTail, where industry news happens. Check out the articles, interviews and announcements from the largest and most disruptive eCommerce and tech companies.


Real Reviews From Real Attendees

See why the community rates eTail as the number one eCommerce and omnichannel event of it's kind.


You'll join 1000+ retail innovators during two days of insight, interaction, and innovation. You will develop relationships, make new contacts and experience an event unlike any other. You'll come as an attendee, and leave as part of a community.