eTail Europe 2017

June 20-June 22, 2017

Queen Elizabeth II Conference Centre, London

44 20.7368.9465

Mark Lilley

(Former) Head of eCommerce
Chain Reaction Cycles
Mark is an experienced ecommerce professional with the ability to deliver sustained online growth combining an analytical approach with strong technical knowledge and commercial awareness.

An enthusiastic leader with a hands on approach and proven track record of building and leading ecommerce and digital teams across customer acquisition, conversion and retention.

Areas of expertise include: Ecommerce, Conversion Optimisation, UX and Usability, Digital Marketing and Analytics


Online Customer Engagement

13:40 PM Retailer-Only Roundtables

A great way to end the conference - relax in our roundtable chats, hosted by your retail peers. Pick a table and enjoy a collaboriate discussion to help solve your eCommerce challenges

1. Design Your eCommerce Experience Based On Individual Customer Preferences, Behaviors And Purchasing Power
Neil Ellul, Customer Journey Manager, Next

2. Overcoming Cross-Border And International Trade Issues
Jeroen Leenders, Founder & Publisher, Cross-Border Magazine

3. International Rollout of eCommerce
Jos Williams, Marketing Director, Bulk Powders

4. The Journey to Personalisation.
Mark Lilley, Head of eCommerce, Chain Reaction Cycles