eTail Europe 2017

20 - 22 June, 2017

Queen Elizabeth II Conference Centre, London

+44 20.7368.9465

 Philip Ward
Philip Ward Head of Digital Experience & Development Carphone Warehouse
Phil Ward is Head of Digital Experience and Development.  With over 14 years’ experience within e-commerce, he drives Carphone Warehouse digital customer enhancement road map for .com across tablet, mobile, and desktop.  His passion is using technology to create cross channel personalised journeys.  


Day 2: Digital Transformation - Wednesday, June 21st

3:15 PM FUTURE STORES PANEL: Bringing The Online Experience Alive In Brick And Mortar

The line between instore and online continues to blur, so how can retailers create consistency across both worlds?  Our panelists teach you how to prioritize instore innovations and gain a deeper understanding of your consumer. We’ll show you how to merge the two to increase your bottom line:

Use mobile and digital as a long-term, trusted instore companion through geolocation, pricing information, and coupons delivered at precisely the right time
Transition instore systems and kiosks to capitalize on digital payments 
Track performance of your instore offers

3:35 PM FUTURE STORES PANEL: Bringing The Online Experience Alive In Brick And Mortar (CONTINUED)

The line between instore and online continues to blur, so how can retailers create consistency across both worlds?  Our panelists teach you how to prioritize instore innovations and gain a deeper understanding of your consumer. We’ll show you how to merge the two to increase your bottom line:

Use mobile and digital as a long-term, trusted instore companion through geolocation, pricing information, and coupons delivered at precisely the right time
Transition instore systems and kiosks to capitalize on digital payments 
Track performance of your instore offers