eTail Europe 2017

20 - 22 June, 2017

Queen Elizabeth II Conference Centre, London

+44 20.7368.9465

 Mark Lilley
Mark Lilley Head of eCommerce Chain Reaction Cycles
Mark is an experienced ecommerce professional with the ability to deliver sustained online growth combining an analytical approach with strong technical knowledge and commercial awareness.

An enthusiastic leader with a hands on approach and proven track record of building and leading ecommerce and digital teams across customer acquisition, conversion and retention.

Areas of expertise include: Ecommerce, Conversion Optimisation, UX and Usability, Digital Marketing and Analytics


Day 3: Online Customer Engagement - Thursday, June 22nd

1:40 PM Retailer-Only Roundtables

1.Design Your eCommerce Experience Based On Individual Customer Preferences, Behaviors And Purchasing Power
Neil Ellul, Customer Journey Manager, Next

2.Overcoming Cross-Border And International Trade Issues
Jeroen Leenders, Founder & Publisher, Cross-Border Magazine

3. How To Ensure You Deploy Your People And Limited Resources On The Most Strategically Beneficial Projects

4. International Rollout of eCommerce
Jos Williams, Marketing Director, Bulk Powders

5. The Journey to Personalisation.
Mark Lilley, Head of eCommerce, Chain Reaction Cycles