eTail Europe 2017

20 - 22 June, 2017

Queen Elizabeth II Conference Centre, London

+44 20.7368.9465

 Dave Crellin
Dave Crellin Head of Online Operations Sainsburys
Dave heads up Online Operations for Sainsbury’s Grocery Online, with responsibilities encompassing all aspects of fulfilment. Prior to this he spent five years leading development for the same operation, landing initiatives such as Same Day fulfilment, Click & Collect, an Online Fulfilment Centre and upgrades or replacements to almost every part of the Online operation. Before this he had six years with tesco.com, having started his career in consultancy.


Day 1: Omnichannel & Online Growth - Tuesday, June 20th

10:00 AM KEYNOTE PANEL REVOLUTION: Execute Amazing Omnichannel Experiences Through Organisational And Cultural Transformation

This kick-off keynote panel delves into all things omnichannel.  Learn how to transform your culture to execute successful omnichannel initiatives; what works, what doesn’t, and what’s in the pipeline for leading retailers:

Structure your organization around the execution of  omnichannel capabilities (looking at reporting structures and cultural transformation)
Examine how collaborative the culture is within your organisation to execute omnichannel initiatives effectively
Develop a holistic picture of your customer as the foundation for your strategy